Customer self-service portal limitations

Insurance companies lack effective mobile app and client portal experiences. Policyholders cannot easily view their coverage, make payments, file claims, or update information without calling or emailing their agent, falling far behind consumer expectations set by banking and other industries.

Analysis:

Digital self-service for insurance is massively underbuilt compared to banking. A modern policyholder portal platform that works across carriers and agencies could become a customer-experience layer adopted widely.